Posts Tagged ‘ice cream’

Ben & Jerry’s visits Magneto!

August 6, 2013  |  by Magneto Brand Advertising  |  No Comments

Excerpt from a real-life conversation held at Magneto last week: Account Coordinator: So…how do you feel about Ben & Jerry’s? Creative Director: As in the brand? Their marketing? The ice cream itself? Account Coordinator: All of that. But let’s start with the ice cream. Creative Director: I like it. Why? Account Coordinator: So it’s cool...

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