We created and produced a nifty TV commercial for NW Natural touting
the benefits of natural gas – efficiency, reliability and environmental
friendliness – while still promoting the core brand values of comfort and
convenience. The spot has a distinctive “Northwest” feel and will resonate
with people who care about recycling and conservation.
The previous campaign we developed for NW Natural helped them
earn a JD Power and Associates Award for best communication in the gas
utility category. Doesn’t the spot just make you feel cozy and warm? Don’t
you wish you lived in that house? Don’t you just want to be that family?
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