Last week, when we read this Mashable article stating that 29 percent of Americans use Facebook during the workday, we were confused. Only 29 percent?! Oh, wait. Social media is not a must-have, must-do in all job descriptions. Right. While 29 percent of Americans do use Facebook at work, another 20 percent can’t...

So it’s Wednesday, and despite the government shutdown, no one can get over the Breaking Bad finale this past Sunday. (Don’t worry – no spoilers.) For a finale with over 10.3 million viewers and ad rates of $400,000 for a 30-second spot, Breaking Bad has become quite the phenomenon over the...

Here at Magneto, we’re often asked:

“What’s a Magneto?”

“Oh, Magneto, from X-Men?”

Not quite, but we did the research, and we’re more similar than we originally thought…

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Sunday evening’s Emmys saw some big shutouts and a Neil Patrick Harris suit that looked like he borrowed it from Hugh Hefner, but a standout moment caught our attention here at Magneto when Don Cheadle reflected on the evolution of television starting with the JFK assassination. But as news and current...

Yahoo’s been abuzz this past year with new CEO Marissa Mayer stepping in last July. Over the past few weeks, the Internet behemoth launched first a new logo, veering away from its familiar serif face and replacing it with something “unnecessarily pointy and conceptually pointless,” to quote our designer*. Yahoo took it...

Magneto teamed up with Dick Hannah Dealerships this month to produce another 30-second TV spot promoting a new sales event called the “Believe It” sale.

The “Believe It” sale is presented in a style that’s consistent with a previous spot created for Dick Hannah Dealerships called the “Trade in Anything“ sales event that aired in July. It employs humor and a fresh take on car dealership commercials that moves away from the typical dealer-in-car-lot scenario.

To celebrate our twelfth birthday as a Portland ad agency, we here at Magneto put together a time-lapse video of photos from our awesome hot-tub wielding patio and some of our favorite work, past and present. Take a look!

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